We help companies uncover hidden growth levers — by aligning what they promise with what they actually deliver.

We don’t consult — we collaborate. We roll up our sleeves, join the band, and help companies find their rhythm — where vision, product, and brand start to play in tune.

What we do

We help companies that sense untapped potential —

uncovering new ways to grow and evolve.

Our work connects product, marketing, brand, and experience into one coherent system — a living engine that links what your company stands for with what your customers actually experience.

What we build together isn’t a one-time solution, but a capability — a way to keep adapting, learning, and growing again and again.

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What we did

Projects that showcase our capabilities

  1. Rebrand: from RealtimeBoard to Miro (2019).
  2. Wayfund , an AI-powered platform for finding government funding for SMEs in the EU (2025).
  3. First integrated brand marketing campaign “The New Normal”, Miro (2020).
  4. Product repositioning for Sidekick Browser (acquired by Perplexity) and introducing a new product category (2022).
  5. Product-Market Fit Engine for Sidekick Browser , Maroo and StreamSage (2022-23).
  6. Product Hunt of the Day for Sidekick Browser.
  7. Smart city strategy for Mastercard on how to enhance urban experiences with their products.

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Why this exist

We live in a world where everything works, but nothing matters

Where efficiency killed imagination and curiosity. Where sharing reels replaced shared experiences.

We’re here to fix that. To build ventures that taste like something. That feel like something. That mean something.

Because if the future is going to be full of AI, interfaces, and frictionless flows — let’s make sure at least some of it feels human.

How we work

We don’t exist to fill slides, decks, or backlogs

We exist to build what people strive for — the feelings, actions, and experiences that make a company come alive.

We test ideas the way images load on a slow connection — first blurry, then sharp.

We call this method Progressive JPEG**.**

Each stage of collaboration reduces uncertainty by testing the riskiest assumptions first.

Not guesses. Not features. Just truth — as quickly and as honestly as we can get to it.

Together, we’ll find what works — even if it’s not what we first imagined.

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